Qualitative 360 at a glance:
Tuesday 24th March
Wednesday 25th March
Thursday 26th March
1pm MMRA Pre conference Workshop
8:30 Main Conference Day 1
8:30 Main Conference Day 2
6pm Welcome Reception @ QualStudios
7pm Networking Dinner
8:30 After Party @ Publik Draft House (hosted by The Research Club)
Qualitative360 North America is over. Join us again in 2016 or at any of our upcoming regional conferences. For updates on locations, dates and conferences please check back regularly or subscribe to our Newsletter.
This is what our delegates had to say about the Qualitative360 conference in Atlanta:
“Fantastic! Great networking opportunities. Loved the pre-conference workshop and conference sessions - invaluable insight into new methods and technologies that quickly reach optimal respondents at a higher level of engagement, yielding richer context. Critical for staying ahead in the rapidly changing world of qualitative research.”
"This event was a success! This was my first Qual 360 conference, and I am very glad that I attended. Each presentation added value to the meeting and provided a unique perspective."
"This was my first qual360 event. New to the client side, I have had little exposure to quantitative research and I thought there was a great mix of all levels of information. As a client it is great to hear from other clients in ways they are inspiring their teams to value research. “
Qualitative360 has been carefully designed to cater to the needs and challenges of qualitative researchers. Learn from more than 20 presentations, case studies and panel discussions. Plus lots of additional networking and learning in our Pre-Conference Workshop, Networking Dinner, TRC After-Party
and much more!
Learn how PepsiCo is uncovering the hidden aspects of human decision-making processes
Explore how AOL is incorporating MR as part of a larger multimodal qualitative approach
Hear how JPMorgan is establishing qual research as an integral business driver
Understand how Dannon uses Qual to inspire business growth in a global environment
Find out how BP is developing better insights by connecting current and historical data
What makes this event different?
Conference agenda - carefully designed and based on research with client companies & leading agencies
Single stream, highly focused and interactive - an event format structured to maximize learning experience
Highly valuable, pitch-free content - every presentation is vetted by our producers and advisory members
Extensive networking opportunities - aimed at providing you with the best environment to expand your business
Hear what our delegates say about Qualitative 360:
"Qual360 is consolidating the best of both worlds: combining methodological expertise from research companies and insights from global and regional businesses. An intense two day inspirational roller coaster ride"
- Research Director Qualitative, Skim
"A great encounter for research clients to look into the kitchen of their agency's methodology development"
- Market Research Manager, Nissan
"A stimulating event with a really nice collaborative feel, with many interesting thinkers sharing their latest sources of excitement in our industry."
- Qual Research Director, PRS